ABC of Instagram

Course Overview: This beginner-friendly course is designed to provide adults with a comprehensive understanding of Instagram. While we will cover the basic skills needed to navigate and use Instagram, our primary focus is on explaining the platform's purpose, features, and benefits. By the end of this course, participants will understand how Instagram can help them share visual content, connect with others, and stay updated with trends.

Module 1: Introduction to Instagram

  • What is Instagram?
  • The History and Evolution of Instagram
  • The Purpose and Importance of Instagram in Social Media

Module 2: Setting Up Your Instagram Account

  • Creating an Instagram Account: Step-by-Step
  • Understanding the Instagram Homepage
  • Completing Your Profile: Profile Picture, Bio, and Username

Module 3: Instagram Jargon Explained

  • Posts, Stories, and Reels
  • Followers, Following, and Engagement
  • Hashtags, Mentions, and Tags

Module 4: Navigating the Instagram Interface

  • Overview of the Instagram Interface
  • Understanding the Home Feed, Explore Page, and Profile Page
  • Using the Search Function

Module 5: Creating and Sharing Content on Instagram

  • Taking and Uploading Photos and Videos
  • Adding Captions and Hashtags
  • Tagging People and Adding Locations

Module 6: Instagram Stories and Reels

  • What are Instagram Stories and Reels?
  • How to Create and Share Stories and Reels
  • Engaging with Stories and Reels

Module 7: Engaging with Other Users on Instagram

  • Liking, Commenting, and Sharing Posts
  • Direct Messaging and Video Calling
  • Following and Unfollowing Accounts

Module 8: Using Instagram for Personal Branding

  • Building Your Personal Brand on Instagram
  • Tips for Consistent and Authentic Posting
  • Leveraging Instagram for Networking and Opportunities

Module 9: Understanding Instagram Insights

  • Overview of Instagram Insights
  • Tracking Post and Profile Performance
  • Using Insights to Improve Engagement

Module 10: Privacy and Security Settings on Instagram

  • Understanding Privacy Settings
  • Adjusting Your Privacy Preferences
  • Protecting Your Account

Module 11: Exploring Instagram Features

  • Using Instagram Shopping
  • Exploring IGTV
  • Utilizing Instagram Live

Module 12: Maximizing Instagram for Enjoyment and Creativity

  • Finding Inspiration on Instagram
  • Engaging with Creative Communities
  • Exploring Trends and Challenges

Course Completion and Certification

  • Recap of Key Learning Points
  • How to Obtain Your Certificate of Completion
  • Displaying Your Proficiency Soft Badge on Social Media

Course Objectives:

  • Provide a comprehensive understanding of what Instagram is and its importance in social media.
  • Equip adults with the basic skills to set up and navigate their Instagram accounts.
  • Explain Instagram jargon and key features in a clear and understandable manner.
  • Demonstrate how Instagram can be used for personal branding, networking, and creative expression.
  • Ensure participants understand how to manage their privacy and security settings on Instagram.

By the end of this course, participants will feel confident using Instagram to share visual content, connect with others, and enhance their social media presence.

Get the Gift of Skills for Instagram